MARKET RESEARCH

Find information that can help you make informed decisions and maximize the potential of your business growth. Know more about your industry, as well as current and potential customers, competitors, and markets.

Our market research service encapsulates:

• Report writing and presentation
• Focus Group discussion
• Industry Experts interviews
• Research Proposal Designing
• Research Designing
• Questionnaire Designing

The types of studies we typically conduct are:

• Customer satisfaction studies
• Concept Testing
• Feasibility studies
• Mystery shopping
• Ad test – Pre & after launch
• Employee satisfaction studies
• Market potential & trends studies

Our Field Network and Technology

• Our Field Network spans across major Indian cities with multi-lingual capabilities
• 300 Field researchers empanelled
• Various data collection methods employed, such as, In-depth Interviews, Online Surveys (CAPI), Face to face interviews, Focus groups, CATI
• As per the requirement and suitability, resources are selected from this pool and deployed onto various types of research assignments